People of Bethany
I celebrated my first year anniversary at Bethany in June, and I have reflected on my personal highlights over the past year. What definitely stands out for me are the people – the “People of Bethany”. I have been inspired by seeing Bethany employees proudly wearing their “People of Bethany” t-shirts as I visit our sites. Did you know that People of Bethany is our digital media initiative launched in September 2016 to connect us all through showcasing the lives of our residents, volunteers, staff and community partners on Instagram and Facebook?
Our People of Bethany campaign is creating strong conversations and connecting us all. That is the power of social media. I’m sure many of you with young children can relate to my concerns about the digital generation and their obsession with technology. I struggle watching my 12 year old daughter Aimee and her friends sitting in my living room all staring at their phones and communicating to each other digitally. However, I have come to recognize and appreciate that social media connects us in very powerful (and different!) ways that can inspire us and bring us closer as a community. I believe our People of Bethany social media campaign has done just that.
I have enjoyed reading the amazing stories of our People of Bethany, and feel like I have personally connected with so many people within the Bethany community. I love going online regularly to see the new photos and read the new stories of our People of Bethany, and was proud to share my story with friends and colleagues through Facebook. Sharing on Facebook created a dialogue about my life and experience in not for profit health care that hadn’t existed otherwise.
Our People of Bethany stories are continuing throughout the next year. I encourage you to tell your story, get engaged and connect with us on social media and proudly support the People of Bethany!
– Lisa
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